To be fair the phone co𒐪mpanies offer a substantial upgrade discount when u turn in your last model. You do pay that outrageous price for your first but its kind of an investment for your future phones which is going to get more and more to being a dialy life necessity.

(I actually stick with Samsung and am assuming iphones work the same way with the trade ins and if I'm wron𓆉g I appologize i normally dont like to assume)