Journalistic ethics require substantiation when alleging 𓆉criminal conduct, such as "a targeted hate campaign against the company, leading to harassment and abuse of its employees." If this implies an organized effort to incite harassment, that would be a criminal offense anꦅd should be backed by evidence, like police reports. More likely, individual actions may be unlawful, but isolated incidents do not constitute a "targeted hate campaign," which suggests coordinated conspiracy.

Consumer criticism, includi꧑ng negative reviews by journalists𒁃, does not equate to a hate campaign.