Just like with music and television, the games industry has been slowly shifting towards the all-digital future for some time now, despite pushback from certain communities with concerns surrounding preservation and ownership. Unfortunately, it seems like the biggest publishers out there aren't concerned about the latter, as a Ubisoft executive recently stated that gamers need to get used to the f꧂eeling of not owning their games.
This statement was made by Ubisoft's director of subscriptions, Phillipe Tremblay, who recently spoke to about the digital future and Ubisoft Plus specifically. Tremblay states that people eventually "got comfortable" with not owning their CD or DVD collections, and that a similar shift in attitude "needs to happen" in gamers.
One of the things we saw is that gamers are used to, a little bit like DVD, having and owning their games. That's the consumer shift that needs to happen.
He goes on to explain that not owning a game doesn't mean you lose your progress, and that you still keep the time you invested and what you've built, even though you don't have a physical copy to stick on your shelf. Tremblay also says that he "understands the gamers' perspective" when it comes to owning games, but claims that services like Ubisoft Plus will allow them to access their games "when you feel like."
Digital sales made up 90 percent of the games industry's total revenue in the UK last year, which also ♚saw yet another drop in physical game sale𝐆s.
Tremblay's view on physical games isn't that shocking, considering he's a director of subscriptions, but he does leave out some concerns shared by many when it comes to subscription services. For starters, games actually do come and go on these services right now, with the most recent example being 168澳洲幸运5开奖网:Grand Theft Auto 5 leaving 168澳洲幸运5开奖网:Xbox Game Pass. If you play games only via subscription services, you can ver﷽y easily lose access to certain titles on a regular basis.
Secondly, games that are pulled from online stores, for one reason or another, would mean they cease to exist in an all-digital future. Two high profile example are the original Alan Wake and Ubisoft's very own The Crew, both of which were pulled due to licensing issues. While the former eventually returned to digital storefronts thanks to the recent remaster, The Crew can no longer be bought and will poof out of existence on March 31, 2024.
Despite these worries, it seems inevitable that publishers will try and push more and more players towards subscription services for the foreseeable future. They've seen how much money that they bring for streaming giants such as Netflix and Disney and want a slice of the action, with subscription revenue making up 89 percent of the "video-based content" market in the UK last year. Whether the games industry will make as smooth a transition remains to be seen.
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